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    Web Refresh vs Web Redesign Is it Time to Start Over

    Although there is no exact number for how long websites last, average numbers are around 2.5 years. This is around the time that people start getting bored with their websites and are looking for a new and exciting web design in Baton Rouge. Usually, the big question for clients is whether they should do a …

    What are the Key Features of a Mobile Friendly Website?

    There is a lot of confusion surrounding mobile friendliness because of terms like “mobile optimized,” “mobile first” or “responsive.” In simple terms, a mobile friendly site is a website modified to fit a user’s mobile device. The best approach when creating a mobile friendly site is to choose a responsive web design in Baton Rouge. …

    Mobile Friendly vs. Responsive – What’s the Difference?

    When was the last time you pulled out your phone to answer a question quickly? Probably multiple times a day! More people own and use smartphones than ever before, and this trend will continue. This is why it’s important to consider your web design in Baton Rouge and how it functions on mobile. If you …

    Is it Time to Refresh Your Logo in 2020

    Your logo is an important part of your business identity. When people see your logo, they should feel positively towards your brand. However, as your brand changes, it’s possible that your logo is no longer a positive representation of your products and services. This means that it could be time for an update in your …

    Exploring the Latest Web Design Trends

    As we wrap up the final chapter of this decade, it’s fun to explore the latest trends in web design in Baton Rouge. Already, we’ve seen the introduction of artificial intelligence, augmented reality and virtual reality and their influence on how people interact with brands. Websites are also smarter and more intuitive than ever before, …

    How to Be Successful with Website Personalization

    Website personalization is the process of creating customized experiences for the people who visit your website. This gets a far better response than a generic website that appeals to no one in particular. Personalization can be tricky. If you don’t personalize your website enough, you won’t connect with the right people. If you go overboard …

    3 Popular Website Features that May Be Hurting Your Conversion Rate

    New site features are added all the time, but this doesn’t make them the right fit for your site. You have an audience to satisfy, so you must think clearly about the features you add and what value they bring to users. Remember, less is more, especially when you want visitors to complete a desired …

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