How to Spruce Up Your Landing Pages for the Holidays PPC landing pages need to be tweaked for the holiday season. In order to meet the expectations of your holiday shoppers, you must have landing pages that support your PPC campaigns. If a shopper clicks on your ad for a holiday cookie gift basket, they …
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Increasing Engagement Through Better UX You can learn a lot about what people think of your website based on how long they visit. The longer users stay on your site, the more they engage and learn about your business. This is why user experience, or UX, is so important. If you don’t provide a good …
5 Reasons Mobile Users Aren’t Converting on Your Landing Pages Are you having trouble getting mobile users to convert on your landing pages? If so, this post is for you! We are going to review five potential reasons why users aren’t converting and what you can do about them. While you’ve probably been working with …
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Why the Customer Experience Must Include Mobile When thinking about the customer experience, it is absolutely critical that you include mobile in your thinking. Mobile is a major touch point for many customers. With mobile searches surpassing desktop searches as of last year, it’s clear that the mobile experience cannot be ignored. In fact, some …
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3 Tips for Keeping Your Mobile Audience Engaged Once you’ve created a mobile app, you may think that the hard work is complete. Unfortunately, it’s only just begun. Getting users to continue using your app is the real challenge. It’s a common issue for app developers, but that doesn’t make it any less frustrating. Over …
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Tips for Creating a Killer Mobile Marketing Strategy Are you interested in amping up your mobile marketing strategy? Creating an effective mobile marketing campaign is crucial if you want to connect with your mobile audience and surpass your competition. More than ever before, people are connected to their mobile devices and using them to research …
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Signs Your Website Needs an Update It’s not always easy to determine if your website needs an update. If you haven’t updated your site in some time, it’s likely that it could benefit from a facelift. Likewise if you feel that your website doesn’t stack up to the competition. If you are embarrassed to point …
10 SEO Factors You Can’t Ignore Despite what some say about SEO being dead, an SEO strategy is a critical part of your online presence. Without a well-constructed SEO strategy, your customers won’t be able to find you when conducting their searches. Let’s say you provide residential painting services in the area. When people search …