A subdomain is an additional part to your domain name. Its purpose is to help people navigate to different parts of your website. For instance, using the example of ‘blog.yourwebsite.com,’ ‘blog’ is the subdomain, ‘yourwebsite’ is the primary domain and ‘.com’ is the top level domain. While you can use any text as your subdomain, …
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As an ecommerce business owner, it’s important to put yourself in your customers’ shoes so that you can give them the best experience possible. When you do this, you can eliminate customer pain points and make it easier to convert visitors and build long-lasting relationships with them. Below are some of the most common ecommerce …
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Social media marketing in Baton Rouge is important for all businesses – even small ones. The biggest benefit to using social media is that you can generate incredible brand awareness without spending a ton of money. You will, however, have to invest time into creating a high quality content calendar that churns out a variety …
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As a business owner with a long list of to-do’s, it can be easy to overlook the minute details of your digital marketing strategy, especially when it comes to content marketing. The truth is that creating consistent, high-quality content is an instrumental tool when it comes to impacting your audience’s buying decisions, possibly more than …
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Long gone are the days where making cold calls to potential customers resulted in successful sales. These days, businesses are finding it increasingly difficult to generate new leads via traditional sales tactics, let alone close a sale. Thankfully, there is a new and improved tactic to selling, and this is called “social selling”. What is …
Developing a strong brand awareness is key to unlocking success in an oversaturated or competitive market. As more and more businesses are investing their resources in ensuring that their brand maintains a consistent image and is recognizable, it’s imperative that you start taking steps that will increase your brand awareness and keep your business on …
Even in 2022, email remains to be one of the most effective tactics for a business to advertise their products and services. Yet, some businesses still fail to understand the full benefits of email marketing, so here are four ways you can improve your email internet marketing in Louisiana. Personalize Your Content Sending a personalized …
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Are you looking for new ways to grow your online business? Conversational marketing is a popular, newer form of marketing that can be an effective approach to learning more about your customers and improving their experience with your business! In this article, we will discuss what conversational marketing is, its benefits, and how you can …
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With the use of social media influencers on the rise, influencer marketing has become an option for more than just larger companies who can afford to hire big-shot celebrities to market their products. Smaller businesses with the desire to grow are tapping into influencer marketing, and finding great success! With this type of digital marketing …
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