Tips for Writing Social Media Content You may not think of yourself as a writer if you’re solely responsible for posting content on social media, but you are very much a writer indeed. When you think of yourself in this light, it puts more responsibility on you. No longer do you feel comfortable slapping a …
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Simple Tips to Help You Rank Well in the Search Engines
Simple Tips to Help You Rank Well in the Search Engines We understand that having a relationship with Google can be complicated. You just never know what it’s looking for and how to make it happy. But, there are a few things that Google consistently enjoys seeing. Quality content. Strong links. Good keywords. Even off-page …
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5 Tips for Creating a Social Media Strategy
5 Tips for Creating a Social Media Strategy Do you have a social media plan? If not, you should! A well-defined social media strategy provides you with guidance as to what to publish, where to publish it and when to publish it. Following this plan increases the chances for visibility and reach and ensures that …
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Should I Outsource SEO to an Agency?
Should I Outsource SEO to an Agency? At one point or another, many businesses are faced with the decision of whether to outsource their SEO or leave it to their in-house team. Though there are pros and cons to both sides, many businesses find that it’s to their benefit to outsource this service to a …
What are the Best Practices for Landing Page Optimization?
What are the Best Practices for Landing Page Optimization? Landing pages are essentially a bridge between the marketing message and a website. They generally result in fewer bounces compared to print ads, PPC ads and social media because the messaging is targeted and includes good keyword usage. Why Landing Pages are Important in the Customer …
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