Facebook is typically the most popular social media platform for small businesses because it’s user friendly and familiar. But as time goes on and small businesses grow, they can expand their presence onto other social platforms like Instagram. Currently, there are 2 billion monthly active users on Instagram for your business to target, so this …
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A competitor analysis is one of the best tools you have! It involves looking at everything that your competitors are doing and seeing how your business stacks up. There are a lot of good reasons why you should perform an analysis of your competitors, such as when creating a new internet marketing strategy or identifying …
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Many people wonder if it’s still possible to gain organic reach on social media. The answer: it’s difficult but possible. In 2021, organic reach on Facebook was down to 5.20%. So, if you have 650 people who follow your page, only 30 to 35 people will see your post. With organic reach and organic engagement …
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It’s easy to neglect your website when business is doing well. You have a lot of business coming in, and you’re busy filling orders and handling customer requests. But no matter how well your business is doing, you should never neglect your website. If you do, your organic traffic can slow down, which means business …
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After a while, it’s normal to struggle to come up with content ideas to share on LinkedIn. But LinkedIn is a marketing tool that you do not want to ignore, as it drives traffic to your website, identifies quality leads, shares your expertise and grows your network. Therefore, falling into a slump isn’t a reason …
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To be successful on Facebook, you’ll need to understand the Facebook algorithm. The average organic Facebook post sees just 0.07 percent engagement. To increase this number, you’ll have to learn how to work with the algorithm. Otherwise, your posts might not get much attention, especially if you have a smaller following. The best way to …
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Are you looking for new keywords? There are plenty of places where you can find new, popular keywords for your internet marketing in Louisiana. These words and phrases will help shake up your content strategy while also telling the search engines what your website is about. Here are six places where you can find some …
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A subdomain is an additional part to your domain name. Its purpose is to help people navigate to different parts of your website. For instance, using the example of ‘blog.yourwebsite.com,’ ‘blog’ is the subdomain, ‘yourwebsite’ is the primary domain and ‘.com’ is the top level domain. While you can use any text as your subdomain, …
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As an ecommerce business owner, it’s important to put yourself in your customers’ shoes so that you can give them the best experience possible. When you do this, you can eliminate customer pain points and make it easier to convert visitors and build long-lasting relationships with them. Below are some of the most common ecommerce …
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