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Latest SEO Trends You Don’t Want to Miss
March 19, 2020Search engine optimization in Jackson MS doesn’t change as much as it used to, but there are still trends you’ll want to keep an eye on. This knowledge will help you maintain your rankings and keep one step ahead of your competitors. Taking your attention off SEO for even a short time can result in ...Read More →How to Find and Remove Toxic Backlinks from Your Site
March 16, 2020Backlinks are important to Mississippi SEO because they tell the search engines that your content is valuable. If lots of websites link back to yours, the search engines are more likely to recommend your content to others, improving search rankings and visibility. But not all backlinks are created equal. Just as there are “good” backlinks, ...Read More →Everything You Need to Know About the BERT Update
March 12, 2020Have you heard of the BERT update yet? Well, allow our New Orleans internet marketing company to introduce you to Google BERT, short for Bidirectional Encoder Representations from Transformers. This is an algorithm that uses natural language processing (NLP) in machines to help them understand human conversation. BERT is just one more example of how ...Read More →Why Long-Tail Keywords Should be Part of Your SEO Strategy
February 20, 2020Are long-tail keywords part of your content marketing strategy? They should be. As a matter of fact, long-tail keywords account for 70% of all web searches. These longer keywords consist of words and phrases that are longer and more specific than commonly searched for keywords. They also tend to have a higher conversion value because ...Read More →Is it Time to Refresh Your Logo in 2020
February 17, 2020Your logo is an important part of your business identity. When people see your logo, they should feel positively towards your brand. However, as your brand changes, it’s possible that your logo is no longer a positive representation of your products and services. This means that it could be time for an update in your ...Read More →4 PPC Tools for More Profitable Campaigns
February 14, 2020If you want your PPC campaigns to remain effective, you have no choice but to keep up with the latest trends and best practices. In some cases, this means thinking differently about pay per click advertising. For example, you already know how important it is to clearly define who your PPC ads are meant for. However, ...Read More →3 Creative Ways to Upgrade Your Boring Content
February 10, 2020Content marketing is growing more competitive by the day. Every month, there’s roughly 70 million blog posts published, and marketers are spending more and more to get their content noticed. With so much competition, it’s no wonder why the same old boring content won’t do. So how can you upgrade your digital marketing in New ...Read More →Simple Lead Generation Strategies You Can Use Today
January 20, 2020Consumer expectations are constantly changing, which means what your customers wanted a few years ago might be entirely different from what they want today. This is why it’s important to continue learning about your audience and changing the way you market and sell to them. This way, your internet marketing strategy in Jackson MS will ...Read More →E-A-T Creating Content that Google Wants
January 16, 2020Some people believe that E-A-T is one of the most important factors for SEO in Louisiana. While it’s unclear exactly how much E-A-T affects rankings, it’s something that you want to give attention to. Long gone are the days when you could make a few changes and boost your rankings overnight. Today, you must earn ...Read More →Crucial On-Page SEO Factors You Need to Know
January 13, 2020On-page search engine optimization in Baton Rouge is important because it tells the search engines what your website is about and if it’s relevant to a user’s search query. As Google becomes more sophisticated, it’s able to understand what users are searching for and what content meets their needs. By putting effort into on-page strategies, ...Read More →