Author Archives: 6DegreesIT

An SEO audit is a way to check how your website is performing and prevent spam. It’s important to do SEO audits often, as Google changes their algorithm frequently. By auditing your site, you can make sure that you’re following the best and latest practices for SEO. You can conduct an SEO audit on your …

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Did you know that 84 percent of consumers check their email at least once a day? This provides an easy opportunity to connect with your audience and keep them up to date on what’s happening with your brand. Email marketing can also be a great alternative to other channels, as data privacy will become even …

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Conversion rate optimization (CRO) is used to increase the percentage of visitors who take a desired action on your website. This is an important metric to know, as it tells you how engaged your prospects are. Many marketers associate a conversion with a sale, but a conversion is really any desired action that a person …

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There are different types of data that drive personalized experiences, such as third-party data, first-party data and zero-party data. All types of data are important and have their own unique purpose. But for this post, we are going to focus on zero-party data and how it relates to first-party data. As this Forbes article suggests, …

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Many people wonder if it’s still possible to gain organic reach on social media. The answer: it’s difficult but possible. In 2021, organic reach on Facebook was down to 5.20%. So, if you have 650 people who follow your page, only 30 to 35 people will see your post. With organic reach and organic engagement …

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It’s easy to neglect your website when business is doing well. You have a lot of business coming in, and you’re busy filling orders and handling customer requests. But no matter how well your business is doing, you should never neglect your website. If you do, your organic traffic can slow down, which means business …

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After a while, it’s normal to struggle to come up with content ideas to share on LinkedIn. But LinkedIn is a marketing tool that you do not want to ignore, as it drives traffic to your website, identifies quality leads, shares your expertise and grows your network. Therefore, falling into a slump isn’t a reason …

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To be successful on Facebook, you’ll need to understand the Facebook algorithm. The average organic Facebook post sees just 0.07 percent engagement. To increase this number, you’ll have to learn how to work with the algorithm. Otherwise, your posts might not get much attention, especially if you have a smaller following. The best way to …

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Are you looking for new keywords? There are plenty of places where you can find new, popular keywords for your internet marketing in Louisiana. These words and phrases will help shake up your content strategy while also telling the search engines what your website is about. Here are six places where you can find some …

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A subdomain is an additional part to your domain name. Its purpose is to help people navigate to different parts of your website. For instance, using the example of ‘blog.yourwebsite.com,’ ‘blog’ is the subdomain, ‘yourwebsite’ is the primary domain and ‘.com’ is the top level domain. While you can use any text as your subdomain, …

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